Here’s the refinement of the skill that
leaders must have to attack the problem but not the person we also expressed
this particular part called attack and confess one of the best ways to attack
something is to confess you’ve had the problem use yourself as example one then
use some others we call third party let me tell you about Mary if Mary was here
she would confess but she isn’t here so I’ll confess for her she put it off she
had the problem and if she was here she might even try to persuade you with
tears right we call that third party but one of the best is to use party one
called you to attack the problems now what are some of the things that need to
be attacked let me just give you some examples it’s a pretty long list but
we’ll have to just be sufficiently satisfied with a few and you can
continue these studies on your own procrastination that’s a good win front
and center we’ve got to attack procrastination because it’s so
insidious it eats up such large chunks of your life and leaves you in a small
corner putting it off delay letting it slide now I’m one of the best to attack
procrastination because I confess to being one of the all-time great
procrastinators I’ve done a lot of things but I’ve put a lot of things off procrastination I am so good I could
teach it procrastination I can show you how to do it so it don’t
show I mean I’m so good but I also know the pain of procrastination I also know
the regret that comes from procrastination I can also show you
pieces of my life missing never to be repaired because I let it slide now see
if we all studied our own lives and we’re trying to help somebody with this
insidious disease of procrastination of putting it off front and center we use
ourselves as best example because you feel the strongest about your own
experiences in your own emotions do you think you could help somebody with
procrastination developing this skill of going back rehearsing your own life and
coming up with the essence of the emotion and the experience to try to
illustrate to somebody how insidious it can become and how devastating it can
leave your life and what will be missing if you let it sloppy that’s what we call
learning to attack the problem now underlined the word attack it’s very
important to go after the insidious the great leader of the Christian says the
things I once hated I now love the things I once loved I now hate it’s so
important to incorporate both love and hate in the same conversation now let me
give you the dilemma this stuff isn’t easy it’s so easy to be careless with
words and get the wrong reaction what if you meant to say what’s troubling you
and instead you said what’s wrong with you can you imagine the difference just
a mistake of one small word means all the difference in the world and the kind
of reaction that you get but here’s the dilemma to attack the problem but not
the person God’s got the same dilemma God says I love you but I hate your
sinful ways now see that’s a challenge to show somebody that you love them but
you hate you put love and hate in the same
sentence I’m telling you it is essential to show your contempt for the problem
and your concern for the value these are not easy skills you don’t walk these
summits of intellectual thought and word choice and emotional content and
precision you don’t learn these overnight but your
commitment to excellence in communications can make all the
difference in the world and how your economic and social and personal world
works out and here’s part of the challenge God says I love you but I hate
your sinful ways now since me and my sinful ways are
bound up so close together I tend to take that personal and God has to say no
no no let me make it clear one more time I love you but I hate your sinful ways
see we’ve got to make that clear you got to make it clear to your children I love
you but I hate what you’re doing and what it’s doing to you so you got to
learn to put love and hate in the same sentence and to make the insidious as
devastating and as ominous as it should be and make the opportunity as bright as
it can be but we’ve got to learn to paint by language and by emotions how
much we hate the wrong in order to develop the good and this is some stuff
you can’t be mild with so you can’t take the mild approach to the weeds in your
garden you’ve got to hate weeds bad enough to
go kill them you say well I’ve learned to handle this stuff this is not stuff
you handle this is stuff you devastate this is stuff you got to kill if
something is going after some treasure in some value you’ve got to go after
with a high hateful attempt by word by language by emotions whatever is
necessary to get the job done to illustrate the evil and the
possibility of good now these are not easy skills but if you want to extend
your reach in my opinion you just have to engage
in the confrontation it’s where the values are let me give you a good
philosophical phrase all values must be won by contest all values must be won by
contest and after they’ve been won they must be defended you say wow you’ve put
a pretty heavy task on us that’s what life is all about a pretty heavy
challenge we don’t give large trophies for small effort if you want to win high
health if you want to win high wealth if you want to extend a long reach in
touching people’s lives you got to engage in some of these extra
powerful disciplines and one is to secure the territory by vigor and the
other is to defend it with equal challenge attack procrastination here’s
another good one blame I engaged in this the big share of my life until I met mr.
show I used to blame my negative relatives I used to blame the government
I used to blame taxes I used to blame prices I said it cost too much chef said
no let’s cover the real problem you can’t afford it I thought wow I never
looked at it like that before chef said sir you must intellectually understand
it’s not it that’s your problem it’s you that’s your problem it’s not out there
that’s the problem out there’s like it’s been for 6,000 years you can’t cure that
but what you can cure is errors in judgment errors in attitude errors in
activity errors in misjudging results I found that the errors were within but
see he had to go after me on that point here’s the next one excuses Wow we’ve
got a million I’m too short I’m too tall I’m too old I’m too young I don’t have
the money I don’t have the experience on and on and on with the excuses learning
to attack very important now here’s what we call tools of last resort here’s part
of the attack you can use and if you learn these skills no telling who you
can help but you must save these for what we call tools of last underline
last resort these are some things you don’t use up front here’s the first one
a direct attack you’ve got to be very careful of a direct attack so that it
not be misjudged in severity next is scolding gotta be very careful of
scolding you only use it as a last resort somebody walks in late you say
where have you been see that’s loaded with insinuations loaded you got to be
very careful only use it as a last resort if you have to resort to it you
have to but don’t use it upfront okay we call save these save these for when the
occasion calls for such harsh language to go after something and the last one
is sarcasm sarcasm can be useful but you gotta save it who do you think you are
see that’s powerful language but you got to save it for when it is meaningful to
use such powerful language matters of the heart are delicate here’s what we
teach don’t operate on the heart with a hatchet when you use these tools you’ve
got to be very careful to save the value and go after the problem now let me give
you the real clue the more you care the stronger you can be people don’t mind
you using strong language about insidious things they don’t mind you
becoming sharp powerful as long as you care and the more you care the
stronger you can be I don’t mind the Minister consigning my soul to Hellfire
for my sinful ways I don’t mind that as long as he does it with tears and not
with joy but wouldn’t we all resist the dry-eyed sermon on Hellfire you can’t
preach Hellfire without your heart breaking
you got to sob your way through a sermon on Hellfire or we all would resist a
dry-eyed attempt to preach on Hellfire why a simple obvious lack of really
Kerry and there are some subjects you cannot even deal with unless your heart
breaks and unless visibly it shows by the emotional content that you really
care now you can deal harshly with some powerful important problems tools of
last resort attacking the problems but not the person just by way of review
we’ve been covering the major parts in a presentation whether it’s to a child or
a business audience or sales situation all of us have the opportunity to affect
somebody with words and we talked about making the presentation that comes in
four parts number one identification learning how to relate to somebody else
which is pretty easy if somebody’s like you pretty difficult if somebody’s not
like you there’s a difference in color a difference in religion a difference in
age a difference in experience background gets a little more
complicated but it can be mastered and all you have to do is refine these
skills to have a longer reach economically socially personally dealing
subjects that make you real tell your story with authority next is the logic
and reason part not too many facts there’s probably about a thousand facts
about an automobile but you don’t need them all to make a decision about a half
a dozen will do and if you stretch it beyond the half dozen it’s pretty easy
to lose your audience so brief on logic and reason number three was learning to
attack the problems but not the person number four in making the presentation
solution so we’ve got identification logic
attacking the problems and offering solution this is what we call solutions
painting results in advance this is an exciting part about the human experience
the ability to paint results in advance we call it borrowing from the future one
of the reasons for living is to borrow from the future if you can’t see the
future it makes today pretty desperate if you can’t see the future it makes
your steps uncertain why bother to learn the skills and pay the price and go
through all of the calisthenics and all of the trials of learning and growing
and changing if you can’t see the future if there is no future if there is no
promise so this is one of our great challenges to do two things one paint
for ourselves the future results in advance borrowing from the future but
when you stop to think about it that is a tremendous unique experience being
able to borrow from the future bring it to the present and use it as an
incentive to go get the job done to learn the skills and put those skills to
work so painting results in advance whether it’s money results whether its
position results possibilities opportunities putting the person you’re
talking to in the future position I can see you now solutions and it can be very
powerful very powerful what makes the farmer work all spring and toil all
summer his vision of the harvest if he couldn’t see the harvest he wouldn’t put
the plow in the ground if he couldn’t visualize the opportunity the chance to
cash in and to turn wheat into money and money into lifestyle if you couldn’t see
all of this why would you put the plow to the soil and the answer is of course
why if you can’t see why labor and if the promise isn’t clear why put out the
effort so one of the ways to get people to respond to put out the effort to read
the books make the decision